Don Lemon Departs Elon Musk’s X: ‘It’s Time for Me to Leave the Platform’
Don Lemon announced his departure from X, formerly Twitter, on Wednesday. "It's time for me to leave the platform," the former CNN anchor said in a video posted to his official account. "I once believe...
View ArticleOmnicom Media Group, Publicis Groupe, and dentsu Lead Forrester Media Wave...
Omnicom Media Group (OMG), Publicis Groupe, and dentsu lead Forrester's media agency Wave report, released today. The research firm evaluated 12 media agencies, both holding company-owned and...
View ArticleStephen Stock to Join WVUE in New Orleans
Stephen Stock will join New Orleans Fox affiliate WVUE as chief investigative reporter. "Stephen has a proven track record of uncovering impactful stories and a steadfast commitment to truth and...
View ArticleJohn Lewis Christmas Ad Goes in New Direction With Relatable Sister Story
British retailer John Lewis' Christmas ad, long considered the unofficial start of the holiday season in the U.K., goes in a different direction this year by depicting an everyday, familial kind of...
View ArticleWTAE in Pittsburgh Names Lily Coleman Weekend Morning Anchor
Lily Coleman has been named weekend morning anchor for WTAE in Pittsburgh, Pennsylvania. Coleman will anchor alongside meteorologist Jill Szwed for the ABC affiliate's 5 to 7 a.m. and 8 to 10 a.m....
View ArticleComcast, Disney, and IBM Are Among Advertisers Returning to X After Ad Freeze
X's former top advertisers including Comcast, IBM, Disney, Warner Bros. Discovery, and Lionsgate Entertainment, have resumed ad spending on the platform this year, albeit at much lower rates than...
View ArticleNavigating Brand Transformation With Kraft Heinz CMO Todd Kaplan
Welcome to another special episode of the Marketing Vanguard podcast. Today, host Jenny Rooney speaks with Todd Kaplan, who recently joined Kraft Heinz as CMO after a 17-year career at PepsiCo. In this...
View ArticleDisney CEO Might’ve Mistakenly Revealed Ad-Supported Subscriber Numbers
The numbers $22.6 billion -- Disney's reported revenue for Q4, a 6% increase compared to the prior-year quarter. $460 million -- Disney's net income for Q4, a 77% bump from the prior-year period. $321...
View ArticleRevolving Door Round-Up: Craig Melvin Succeeds Hoda Kotb on Today
Today's New Hire: NBC News has announced Craig Melvin as Today's new co-anchor beginning Jan. 13. Melvin will succeed Hoda Kotb, who announced in September that she was stepping down from her...
View ArticleTombras Grabs Supernatural Co-Founder Paul Caiozzo as HQ CCO
Paul Caiozzo, who co-founded AI-driven agency Supernatural, is moving to Tombras as chief creative officer at the agency's Knoxville, Tennessee headquarters. With Caiozzo coming on board, Jeff Benjamin...
View ArticleHow Podcasts Emerged as Vehicles of Mass Reach, Niche Audiences and Cultural...
Throughout history, emerging trends in mass media have shaped election outcomes. The rise of TV in 1960 influenced perceptions of who won the first televised debate between Kennedy and Nixon. In 2008,...
View ArticleUndervalued and Overlooked, Producers are the Linchpin of Great Creative
In advertising, the producer role can be many things, from a facilitator of the campaign creation process to someone who works on set making sure the work gets done. The role has numerous...
View ArticleBrands Are Planning to Shake Up How They Pay Media Agencies
Only 27% of global advertisers believe their current pay structure with their media agencies is fit for the future, and 75% say they'll amend how they pay within the next three years. The World...
View ArticleVeteran WTVD Anchor John Clark to Retire
WTVD morning anchor John Clark is leaving the Raleigh-Durham, N.C. ABC station after 32 years at there. "After 43 years of news broadcasting -- the last 32 here at WTVD ABC11- I am retiring! My last...
View ArticleTools of the Trade: Brian Salzman of RQ
Tools of the Trade is a feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a...
View ArticleBehind the Scenes of Coca-Cola’s AI Reinvention of a Holiday Classic
One of the buzziest campaigns of the holiday season so far is Coca-Cola's artificial intelligence (AI) reboot of its classic ad, "Holidays Are Coming." Since the rise of generative AI, the technology...
View ArticleHere’s the Roundup for the Week Ending November 15
Happy Friday to all who celebrate. In this week's edition of stories we didn't post for one reason or another, we see some sturm und drang over what the recent election of The Trump means for...
View ArticleHellmann’s Is Back in the Super Bowl for the 5th Consecutive Year
Hellmann's is back for Super Bowl 59. The Unilever-owned mayonnaise brand is making its fifth consecutive appearance in the Big Game in 2025, the brand announced today. VML is handling the Super Bowl...
View ArticleElectric Vehicle Brands Want to Move Beyond Politics—and Range Anxiety
Electric vehicles aren't just for climate nerds. That was the underlying message of this year's Electrify Expo, a multi-city event promoting electric cars, bikes, motorcycles, and other battery-powered...
View ArticleAnswerLab Taps Former Huge Global President as CEO
User experience (UX) research firm AnswerLab has appointed Megan Malli as its new chief executive officer (CEO). Malli joins from digital agency Huge, where she was global president. She assumes the...
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